Stories of the high street!

Visual merchandising is a crucial part of the retail mix. Its the window to a shops personality and should reflect a businesses ideas, desires and personality. Whilst flicking through the internet for inspiration i came across some of these gems!

I love the bright simplicity of this Louis Vuitton window. It captures the viewers attention but is still simplistically beautiful! encompassing one of this seasons key trends of the stripe and the combination of vivid red create a strikingly powerful window that is delicious to the eye.

The colour explosion in this window invites the viewer into the shop with its bright florals and feminine finishes. The simple yet elegant poses of the mannequins combined with the intricate detailing of the florals surrounding them create a botanical dream fantasy that will make any shopper stop in their tracks.

 In contrast the use of black and white monotones also creates a bold stamp on any highstreet. The psychedelic striping creates an optical illusion and daze to the window! Combining two key trends of the eighties power dress and the radical 60's creates an evoking mystery to be viewed.

I really like the innovative use of cartoon and anime that Gucci have used to created a playful side to their floral collection. combining cartoon with florals isn't an obvious route to take in terms of window dressing but Gucci have hit the nail on the head and balanced both vivid ideas o create a colour explosion!